MELBOURNE
5 – 7 SEPTEMBER 2025
10:00 AM – 5:00 PM | MCEC

SYDNEY
26 – 28 SEPTEMBER 2025
10:00 AM – 5:00 PM | ICC

Have You Crafted Your
2025 Marketing Strategy Yet?

Elevate your brand above the competition, amplify its profile, and captivate your target market through our exclusive Sponsorship, Feature Partnership, and Exhibitor Advertising Packages.

Why Sponsor?

Take Your Brand To The Next Level at Cake Bake & Sweets Show!

Be part of Australia’s most sought-after event among home cooks. In 2024, our show drew over 32,000 enthusiastic visitors. By joining forces with us, you gain access to an online community of over 3 million home bakers and dessert enthusiasts.

Highlights from 2024:
A Sneak Peek!

16K+
15.7K+
90%
78.5%
82.5%
$500
55.2%
20%
80%

Become a Feature Partner:
Immerse Your Brand in the Heart of Every Home Baker's Kitchen!

Be part of Australia’s most sought-after event among home cooks. In 2024, our show drew over 32,000 enthusiastic visitors. By joining forces with us, you gain access to an online community of over 3 million home bakers and dessert enthusiasts.

Flavours of
The World

Cake Decorating Stage

Art Of Cake Competition

vip lounge

Kids Zone

Onsite
Promotions

Immerse Your Brand in the Action!

Showcase your products directly to engaged attendees through strategic banners, captivating displays, and interactive experiences. Be a focal point, leaving a lasting impression on potential customers.

Venue
Signage

Prominent Visibility, Strong Recall!

Enhance your brand’s visibility with entrance banners and stage backdrops. Ensure your brand is front and center, creating a lasting visual impact as attendees navigate the venue.

Social &
Digital Exposure

Digital Engagement Beyond Borders!

Amplify your brand online through dedicated posts, interactive content, and event highlights. Engage with our active online community, generate buzz, and stay at the forefront of discussions.

ORGANISED BY

POWERED BY

CO-LOCATED EVENTS

Expertise Events acknowledges and pays respect to the Wurundjeri Woi Wurrung people of the Kulin Nation, the Traditional Custodians of the lands on which we live, cook, grow and create. We pay respect to their Elders past and present, and to all Aboriginal and Torres Strait Islander people.
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